Detroit Chapter of Indus Entrepreneurs

Think BIG and Act BOLD - Survive the Credit Crunch!

Down Economy…

Financial Tsunami…

Crushing Recession…

Businesses are wrestling with various critical issues and the uncertainty has led the management to adopt various strategies to survive this economic downturn. However this is the right time for the small and medium size businesses to blossom. Unfortunately small business owners are on strict budgets and not ready to take the risk. Despite the troubling economy and down market, I believe it is the right time for all budding entrepreneurs to grab the right growth opportunity. We entrepreneurs should think BIG, act BOLD during such economic times and adapt to the CHANGE.

Companies are forced to consider drastic cuts to their marketing budgets. While budget cuts are necessary, it is necessary to create value-based images especially in the eyes of our customers. Always remember public presence can lead to new business. We should consider more cost-effective ways to reach our audiences. Reach out to your specific audience directly via the digital media and social networking. Online-marketing is one of the most cost-effective solutions.

If you are in Michigan, drop in for an interesting discussion on Cost Effective Marketing For Your Business hosted by the Detroit Chapter of Indus Entrepreneurs. Check out www.detroit.tie.org for more details. This event is to be held at Westin Southfield Hotel, Southfield, Michigan at 5.30p.m. on Thursday, March 26, 2009.

Discuss and learn from the case studies of Dr. Mahendra Bhandari, recipient of most coveted Padma Shri award from the Government of India for his distinguished contributions in the field of Medicine in the year 2000. He is a noted surgeon who has made contributions to the specialty of urology, medical training, hospital administration, and medical ethics. He will share his experience on how he utilized cost-effective, web-based marketing strategies to attract faculty and delegates from nearly 30 countries for the International Robotic Urology Symposium 2009 (IRUS) held in Las Vegas. Grab this wonderful opportunity to learn more on cost effective marketing tools and strategies to drum up your business economy.